Expert profile
Name Ron Kurtz Job title Senior Partner
Organization	AMERICAN AFFLUENCE RESEARCH CENTER
Expertise	Ron Kurtz has specialized in researching, and marketing to, the affluent market. Ron stays current on the mood of the affluent market and its spending, saving, and investment plans through a twice yearly syndicated survey of the most affluent 10% of US households and custom surveys for his clients. Ron's experience includes the marketing of condominium type residences (priced at $2 million and up) aboard The World, a ship developed by ResidenSea, and research of private residence clubs, fractional ownership of vacation homes, and destination clubs. Ron has experience in and knowledge of all major sectors of the travel and tourism industries: airlines, cruise lines, hotels/resorts, tour and package products, and destination marketing.
Books and articles published	A frequent writer for trade publications and speaker at industry functions, he is the author of the book Market Research: Strategy and Techniques, published by the American Management Association.
Background	Harvard Business School: MBA, 1967 University of Texas: BBA, 1964
Country / Region	United States

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